Deep House – a subgenre of house music said (and could be argued) to have been originated in the 80′s and is currently a leading sound in the electronic music scene worldwide. In the past two years, this style of music has been making the hard-cutting and fist-pump-worthy “big room” bangers that were dominating main stages everywhere make a run for their money.
One artist in particular has had a huge influence on how this happened, and his name is Oliver Heldens. Just two years ago, Heldens sent one of his tracks to Tiesto and was surprised when he got a reply within fifteen minutes. Heldens claims he wasn’t sure what to do with his music because at the time, every producer who was “making it big” was putting out tracks with intense build ups and percussion-filled, minimal (yet heavy) drops. The track Tiesto received from Heldens was “Gecko.” After giving it a listen, Tiesto said he wanted to sign it to his Musical Freedom imprint and arranged a meeting in Amsterdam for the two just the following week.
Above: Tiesto (left) photographed with Oliver Heldns (right).
The meeting was the beginning of something big, but Heldens still had his own self-doubts. He was concerned that his sound was different than what was currently topping the charts and that producers might not know what to do with his style of music. But when Pete Tong named “Gecko” the Essential New Tune and when producers such as David Guetta, Zedd, and Hardwell started playing it in their sets, Heldens buckled his seatbelt as he rode in the fast-lane, traveling and landing on the top of the charts.
Some say that this can’t be considered “real” deep house, so the genre “Future House” was born and has been given to recently released music with similar vibes and sounds. But Heldens claims that he doesn’t care what you call it. “Genres mean nothing to me. Listeners create the genres.” -Oliver Heldens (Billboard)
Following the success of his first major release, “Gecko” was re-worked with vocals done by Becky Hill and the single (and Heldens as a producer) continued to climb. An exciting time in his life, Heldens was able to quit school which allowed him to have more time to produce. Everything released by this guy has achieved massive amounts of success. His latest single “Melody” was released only a month ago and has already reached three million plays on his Soundcloud.
Oliver has his own weekly podcast that he calls “Heldeep Radio” and has recently collaborated with Zeds Dead and a wide variety of other artists like Netsky and Tiesto.
Heldens will be coming to Minneapolis and will be playing at Skyway Theatre on May 22. Be sure to mark it on your calendar! Doors will open at 8PM.
Written by: Ryan Gjorvad